Cookie Policy

1. Cookies in one paragraph

A cookie is a small text file a website stores on your device so it can recognise that device later — to keep you moving smoothly between pages, remember a choice you made, or measure how the site is used. On its own a cookie rarely identifies you personally, but combined with other data it can qualify as personal data under privacy law, which is why this page exists.

Two distinctions matter. Origin: first-party cookies are set by samurex.com and readable only by us; third-party cookies are set by outside providers whose code runs on our pages and can be read by them elsewhere on the web. Lifetime: session cookies vanish when you close the browser; persistent cookies survive for a set period or until you delete them.

2. The categories we use

Cookies on samurex.com fall into four buckets. Only the first loads by default; the others activate only where and when consent rules allow.

Strictly necessary

The plumbing the site cannot work without: session continuity, security tokens that block forged requests, a record of your cookie choices so we stop asking, and load balancing that keeps pages quick. These deliver the service you asked for, so they rest on necessity rather than consent.

Analytics and performance

Aggregate measurement — visitor counts, popular pages, time on page, traffic sources — that tells us what to fix and what to build next. Tools in this bucket may include Google Analytics and Google Tag Manager. Nothing in this group runs until you allow it.

Marketing and advertising

Cookies that measure campaigns, cap how often you see an advert, and make the adverts you see elsewhere more relevant. Partners whose tags may appear, always consent-first, include Meta Pixel, Google Ads, LinkedIn Insight and Microsoft UET. We also use UTM parameters in URLs to attribute campaigns, which are not cookies at all but do the same job.

Functional and preference

Comfort features that remember language and region, interface preferences, dismissed notices and non-sensitive form entries. These do not follow you to other websites.

3. Beyond cookies

References to "cookies" here include similar technologies:

• Pixels and web beacons — invisible images in pages or emails that report when content loads, along with basics like IP address and timestamp.
• Local storage — browser storage that persists across sessions until cleared.
• Session storage — the same idea scoped to one tab and wiped when the tab closes.
• Device fingerprinting — probabilistic recognition from device traits such as fonts, resolution and time zone, used mainly to detect fraud.

4. Third parties and industry opt-outs

Cookies set by outside providers are governed by those providers' policies, not ours. To opt out of interest-based advertising across many companies at once:

• Network Advertising Initiative — optout.networkadvertising.org
• Digital Advertising Alliance — optout.aboutads.info
• European Interactive Digital Advertising Alliance — youronlinechoices.eu
• Google Analytics opt-out browser add-on — tools.google.com/dlpage/gaoptout

5. How to control cookies

You have three levers. First, the consent banner on this site, which you can reopen and change at any time. Second, your browser: every modern browser lets you block or delete cookies, either wholesale or by site, and offers a private-browsing mode that discards them at the end of a session. Third, your device: mobile operating systems provide an advertising identifier you can reset or disable.

Blocking strictly necessary cookies will break parts of the site. Blocking everything else will not.

6. Do Not Track and Global Privacy Control

Browsers vary in how they express a tracking preference. We honour the Global Privacy Control signal where our tooling receives it and treat it as an opt-out of non-essential cookies. There is still no agreed industry standard for the older Do Not Track header, so we cannot promise consistent behaviour from every third-party tag.

7. Changes and contact

We update this policy when our tooling changes. The review date at the top identifies the current version. Questions: [email protected].